{"id":30362,"date":"2026-03-04T12:55:08","date_gmt":"2026-03-04T07:25:08","guid":{"rendered":"https:\/\/www.editage.com\/insights-new\/?p=30362"},"modified":"2026-03-04T12:57:09","modified_gmt":"2026-03-04T07:27:09","slug":"graphical-abstracts-in-open-access-research-visibility-and-impact","status":"publish","type":"post","link":"https:\/\/www.editage.com\/insights\/graphical-abstracts-in-open-access-research-visibility-and-impact","title":{"rendered":"Graphical Abstracts in Open Access Research: Visibility and Impact"},"content":{"rendered":"<p><strong>Blog Highlights and Key Takeaways<\/strong><\/p>\n<ul>\n<li>Graphical abstracts help extend your research&#8217;s reach to a wide audience.<\/li>\n<li>Open access research papers shared along with graphical abstracts are likely to be viewed more.<\/li>\n<li>You can get people discussing your research on social media through effective graphical abstracts.<\/li>\n<\/ul>\n<h2>Introduction<\/h2>\n<p><span data-contrast=\"auto\">Open access\u00a0articles\u00a0help researchers reach a wide audience:\u00a0fellow-researchers, policymakers, practitioners, and the\u00a0general public.\u00a0But\u00a0how\u00a0do you make sure that you create the right impact?\u00a0Time to explore creative modes of communication!<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Today,\u00a0it\u2019s\u00a0all about visuals.\u00a0Visuals capture attention, simplify complex information, and enhance communication. They make content more engaging, memorable, and accessible.\u00a0And science chose \u201cgraphical abstracts\u201d as the mode of visual communication.\u00a0But how exactly do graphical abstracts\u00a0benefit\u00a0authors?\u00a0And how does it\u00a0impact\u00a0open access\u00a0research?\u00a0Let\u2019s\u00a0get learning!<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><a href=\"#why-ga\">Why Graphical Abstracts\u00a0are Needed<\/a><\/p>\n<p><a href=\"#ga-benefits\">Benefits of\u00a0Graphical\u00a0Abstracts<\/a><\/p>\n<p><a href=\"#ga-oa\">Open Access and Graphical Abstracts<\/a><\/p>\n<h2 id=\"why-ga\" style=\"padding-top: 80px; margin-top: -80px;\">Why Graphical Abstracts\u00a0are Needed<\/h2>\n<p><span data-contrast=\"auto\">In scientific communication, graphical abstracts\u00a0go beyond the written word\u00a0and\u00a0bridge\u00a0the gap between the scientific community and broader audiences,\u00a0ensuring that the research findings are understood and applied in real-world settings.\u00a0Visual\u00a0tools like graphical abstracts<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">help convey messages quickly,<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">improve comprehension, and<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/li>\n<li><span data-contrast=\"auto\">are essential for building social media engagement and public scientific literacy.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">A good graphical abstract is\u00a0more than\u00a0a visual summary of a research paper;\u00a0it\u00a0helps viewers quickly grasp the key aspects of the study. When browsing\u00a0research papers\u00a0for\u00a0literature review,\u00a0researchers want\u00a0a\u00a0quick way of\u00a0identifying\u00a0which papers are relevant to them.\u00a0And\u00a0graphical abstracts play this role perfectly.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h2 id=\"ga-benefits\" style=\"padding-top: 80px; margin-top: -80px;\">Benefits of\u00a0Graphical\u00a0Abstracts<\/h2>\n<p><span data-contrast=\"auto\">A graphical abstract helps you as a researcher in many ways, especially in amplifying the impact of your study.\u00a0This has been proven over the years\u00a0by\u00a0various studies\u00a0exploring\u00a0how graphical abstracts\u00a0perform\u00a0in different disciplines on various platforms.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">1. It attracts readers<\/span><\/b><span data-contrast=\"auto\">:\u202fIbrahim et al.[1]\u00a0found that social media posts of articles with graphical abstracts were 8 times more likely to be shared than social media posts of articles without a graphical abstract.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">2. It improves your Altmetric scores:<\/span><\/b><span data-contrast=\"auto\">\u202fBennett and Slattery\u00a0[2]\u00a0found that in the field of sport science, articles published with a graphical abstract had higher\u00a0Altmetric\u00a0scores than articles without a graphical\u00a0abstract.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">3. It improves citation counts<\/span><\/b><span data-contrast=\"auto\">:\u202fKim et al.\u202f[3]found that articles with graphical abstracts had higher Web of Science citation counts than those without, and that graphical abstracts were effective in increasing citation counts even after adjusting for journal impact factor.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">4. It could increase the number of article clicks<\/span><\/b><span data-contrast=\"auto\">: Graphical abstracts make browsing easier.\u202fLee and Yoo\u00a0[4]\u00a0suggested that including a graphical abstract might increase the number of\u00a0article\u00a0clicks,\u00a0benefitting\u00a0both journals and authors.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">5. It improves social media engagement:<\/span><\/b><span data-contrast=\"auto\">\u202fA randomized controlled trial evaluating plain English and graphical abstracts in the field of surgery\u00a0[5]\u00a0showed that graphical abstracts increased social media engagement, especially from other healthcare professionals. Another triple crossover trial in nephrology\u00a0[6]\u00a0showed that article tweets\u00a0containing\u00a0a graphical abstract had 5 times the engagement with only a citation;\u00a0and\u00a0tweets\u00a0containing\u00a0a key figure from the research paper had\u00a0more than\u00a03.5 times the engagement.\u00a0Hoffberg et al.\u2019s\u00a0[7]\u00a0randomized crossover trial\u00a0further supported these findings.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:150,&quot;335559739&quot;:180,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h2 id=\"ga-oa\" style=\"padding-top: 80px; margin-top: -80px;\">Open Access and Graphical Abstracts<\/h2>\n<p><span data-contrast=\"auto\">Open access publishing\u00a0is one of the most\u00a0sought-after\u00a0ways of communicating research with lay people and\u00a0subject specialists.\u00a0And\u00a0what better way\u00a0to\u00a0improve the reach, impact,\u00a0and accessibility of your research\u00a0than accompanying your article with a graphical abstract?\u00a0Here\u2019s\u00a0how it can\u00a0benefit\u00a0you.<\/span><br \/>\n<b><span data-contrast=\"auto\">1. Improved\u00a0Accessibility and Understanding:\u00a0<\/span><\/b><span data-contrast=\"auto\">The non-paywalled\u00a0open\u00a0access\u00a0articles\u00a0available to the public reach a diverse audience.\u00a0And when combined with graphical abstracts, these research findings become more accessible to a broader audience,\u00a0leading to increased readership and engagement.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">2. Enhanced\u00a0Discoverability:\u00a0<\/span><\/b><span data-contrast=\"auto\">Visual content attracts more attention online compared to text-only articles. When researchers and readers browse\u00a0open\u00a0access\u00a0databases, journals, or social media platforms, graphical abstracts can stand out, helping research\u00a0to\u00a0be discovered more easily. This increased visibility can lead to more citations and broader dissemination.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">3. Wider Dissemination via\u00a0Social Media:\u00a0<\/span><\/b><span data-contrast=\"auto\">Graphical abstracts are highly shareable on social media platforms.\u00a0With a layout\u00a0that\u2019s\u00a0social-media-platform-friendly,\u00a0the visual appeal and easy-to-understand format\u00a0could\u00a0make\u00a0your research worth sharing, leading to active discussions.\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">4. Expedited\u00a0Collaboration:\u00a0<\/span><\/b><span data-contrast=\"auto\">Open access\u00a0often leads to more rapid sharing of research, and graphical abstracts can accelerate the communication of research concepts, enhancing collaboration opportunities.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335557856&quot;:16777215,&quot;335559738&quot;:480,&quot;335559739&quot;:480,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<h2>Final Thoughts<\/h2>\n<p><span data-contrast=\"auto\">An\u00a0increasing number of journals are encouraging authors to\u202fmake a graphical abstract, especially as preliminary findings by\u202fKim et al. (2022)\u202f[3]\u00a0suggested that the longer a journal\u00a0utilizes\u00a0graphical abstracts, the higher its impact factor.\u00a0Graphical abstracts can be valuable tools for\u00a0boosting\u00a0your\u00a0research\u2019s\u00a0reach and impact, building your reputation in your field, and\u00a0expanding\u00a0your network.<\/span><\/p>\n<p><b><span data-contrast=\"auto\">References<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">1. Visual abstracts to disseminate research on social media <\/span><a href=\"https:\/\/journals.lww.com\/annalsofsurgery\/citation\/2017\/12000\/visual_abstracts_to_disseminate_research_on_social.36.aspx\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/journals.lww.com\/annalsofsurgery\/citation\/2017\/12000\/visual_abstracts_to_disseminate_research_on_social.36.aspx<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">2. Graphical abstracts are associated with greater Altmetric attention scores but not citations in sports science <\/span><a href=\"https:\/\/link.springer.com\/article\/10.1007\/s11192-023-04709-2\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/link.springer.com\/article\/10.1007\/s11192-023-04709-2<\/span><\/a><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">3. Seeing Is Believing: The Effect of Graphical Abstracts on Citations and Social Media Exposure in Gastroenterology &amp; Hepatology Journals<\/span><a href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/36413796\/\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/pubmed.ncbi.nlm.nih.gov\/36413796\/<\/span><\/a><\/p>\n<p><span data-contrast=\"auto\">4.\u00a0The current state of graphical abstracts and how to create good graphical abstracts\u00a0<\/span><a href=\"https:\/\/www.escienceediting.org\/journal\/view.php?number=299&amp;view=citations\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/www.escienceediting.org\/journal\/view.php?number=299&amp;view=citations<\/span><\/a><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335557856&quot;:16777215,&quot;335559738&quot;:240,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">5. Randomized controlled trial of plain English and visual abstracts for disseminating surgical research via social media <\/span><a href=\"https:\/\/academic.oup.com\/bjs\/article-abstract\/106\/12\/1611\/6121140?redirectedFrom=fulltext&amp;login=fal\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/academic.oup.com\/bjs\/article-abstract\/106\/12\/1611\/6121140?redirectedFrom=fulltext&amp;login=fal<\/span><\/a><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335557856&quot;:16777215,&quot;335559738&quot;:240,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">6. A Picture Is Worth a Thousand Views: A Triple Crossover Trial of Visual Abstracts to Examine Their Impact on Research Dissemination<\/span><a href=\"https:\/\/www.jmir.org\/2020\/12\/e22327\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/www.jmir.org\/2020\/12\/e22327<\/span><\/a><\/p>\n<p><span data-contrast=\"auto\">7.\u00a0Beyond journals\u2014Visual abstracts promote wider suicide prevention research dissemination\u00a0and engagement: A randomized crossover trial\u00a0<\/span><a href=\"https:\/\/www.frontiersin.org\/journals\/research-metrics-and-analytics\/articles\/10.3389\/frma.2020.564193\/full\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">https:\/\/www.frontiersin.org\/journals\/research-metrics-and-analytics\/articles\/10.3389\/frma.2020.564193\/full<\/span><\/a><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335557856&quot;:16777215,&quot;335559738&quot;:240,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><em><strong>Looking to make your research more impactful? Check out\u00a0<\/strong><\/em><strong><em>Editage\u2019s<\/em><\/strong><strong><em>\u00a0<\/em><\/strong><a href=\"https:\/\/www.editage.com\/services\/graphical-abstract-design-visual-abstract-services?utm_source=editageinsights&amp;utm_medium=article-boilerplate&amp;utm_campaign=202603\" target=\"_blank\" rel=\"noopener\"><strong><em>Graphical Abstract Design Services<\/em><\/strong><\/a><em><strong>\u00a0and get professional support to make your research stand out.<\/strong><\/em><\/p>\n<p><a href=\"https:\/\/www.editage.com\/services\/graphical-abstract-design-visual-abstract-services?utm_source=editageinsights&amp;utm_medium=footerbanner&amp;utm_campaign=202603\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-37209\" src=\"https:\/\/www.editage.com\/insights\/wp-content\/uploads\/2025\/07\/GA-footer-banner-seen-and-remembered.jpg\" alt=\"Graphical abstract footer banner\" width=\"856\" height=\"228\" srcset=\"https:\/\/www.editage.com\/insights\/wp-content\/uploads\/2025\/07\/GA-footer-banner-seen-and-remembered.jpg 856w, https:\/\/www.editage.com\/insights\/wp-content\/uploads\/2025\/07\/GA-footer-banner-seen-and-remembered-300x80.jpg 300w, https:\/\/www.editage.com\/insights\/wp-content\/uploads\/2025\/07\/GA-footer-banner-seen-and-remembered-768x205.jpg 768w\" sizes=\"(max-width: 856px) 100vw, 856px\" \/><\/a><\/p>\n<p>Originally published on October 21, 2014. Revised on March 4, 2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blog Highlights and Key Takeaways Graphical abstracts help extend your research&#8217;s reach to a wide audience. Open access research papers shared along with graphical abstracts are likely to be viewed more. You can get people discussing your research on social media through effective graphical abstracts. Introduction Open access\u00a0articles\u00a0help researchers reach a wide audience:\u00a0fellow-researchers, policymakers, practitioners, [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":45164,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2368],"tags":[2929,2650,2485],"new_categories":[],"new_tags":[],"series":[],"class_list":["post-30362","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-video-graphical-abstracts","tag-graphical-abstract","tag-open-access","tag-research-impact"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Graphical Abstracts in Open Access Research: Visibility and Impact | Editage Insights<\/title>\n<meta name=\"description\" content=\"Discover how graphical abstracts 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