
{"id":4295,"date":"2023-08-14T12:14:21","date_gmt":"2023-08-14T12:14:21","guid":{"rendered":"https:\/\/www.editage.com\/insights\/how-art-and-science-can-converge-for-impact\/"},"modified":"2026-04-11T18:17:42","modified_gmt":"2026-04-11T12:47:42","slug":"how-art-and-science-can-converge-for-impact","status":"publish","type":"post","link":"https:\/\/www.editage.com\/insights\/how-art-and-science-can-converge-for-impact","title":{"rendered":"How art and science can converge for impact"},"content":{"rendered":"<p style=\"margin-left: 18.0pt; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"line-height: 107%;\">&#8220;Art is a way of seeing the world that words can&#8217;t always capture.&#8221;\u00a0&#8211; Jean-Luc Godard<\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Science can often be perceived <\/span><\/span><span style=\"font-size: 12.0pt;\"><span style=\"background: white;\"><span style=\"color: black;\">as an exclusive club,<\/span><\/span><\/span><strong><span style=\"font-size: 12.0pt;\"><span style=\"background: white;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"color: #1f1f1f;\">\u00a0intended only for<\/span><\/span><\/span><\/span><\/strong><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"> its practitioners with their high levels of education. While there are many outside the scientific community who are interested in understanding science and scientific evidence, there are still plenty who do not appreciate the value <\/span><\/span><span style=\"font-size: 12.0pt;\"><span style=\"background: #fdfdfd;\"><span style=\"color: black;\">that scientific knowledge can add to their lives. Science communication<\/span><\/span><\/span><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"> aims to <strong><span style=\"font-family: 'Calibri Light',sans-serif;\">make science more transparent, educate the public <\/span><\/strong>and the policy makers, inspire local communities to promote and execute behaviors\/practices rooted in science (and even contribute to science), and <\/span><\/span><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">excite and motivate the youth to pursue careers in science.<\/span><\/span><sup><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">1<\/span><\/span><\/sup><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Development of a scientific temper among the general population has undoubtedly become an increasingly important need. Fields such as climate research, public health, agriculture, energy technologies, pollution control, and more would greatly benefit from sound actions, based on scientific findings, in achieving sustainability goals. Incorporating scientific views in the fields of lifestyle and health will help carve a wholesome future for all of us. So, what\u2019s missing?<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<h2>Science needs to make an emotional impact<\/h2>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">One must admit that science as a body of knowledge is detached from emotions and passion. Science operates in silos, with scientists studying extremely niche subjects using incredibly specialized methodologies. The results of these studies are shared in highly technical formats intended mainly for fellow experts in the field. Enter \u201cSciComm,\u201d with its people-friendliness, which allows broader audiences to comprehend what is otherwise a mostly complicated topic. But is comprehension sufficient?<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">What is needed is a strong passion that influences human endeavours with its transformational power. People who experience passion profit from its provoking and awakening energy. Only such a population of passionate people can steer us in a direction that benefits the planet as well as our own species.<\/span><\/span><sup><span style=\"color: black;\">2<\/span><\/sup><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"> And this is where the arts help. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">At the first glance, it is rather simple how: an artistic approach to communication creates an interest in the subject being conveyed and thus a better acceptance of it. True, of course. However, on closer scrutiny, we realise that there is much more to it than that. The arts serve as a vehicle that infuses passion and sentiments in people. It generates concern and understanding above and beyond plain comprehension, which makes action possible. It stirs up fresh perspectives and novel approaches to interpreting scientific topics, and more importantly, facilitates dialogue, persuading the influenced ones to be the bearers of change.<\/span><\/span><sup><span style=\"color: black;\">2<\/span><\/sup><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"> And, change we do need.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<h2>Art can open up limitless possibilities for communicating science<\/h2>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">It is not surprising that the arts are becoming a favoured medium for conveying science to the public.<a style=\"color: blue; text-decoration: underline;\" title=\"\" href=\"#_ftn1\"><span class=\"MsoFootnoteReference\" style=\"vertical-align: super;\"><span class=\"MsoFootnoteReference\" style=\"vertical-align: super;\"><span style=\"font-size: 12.0pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"color: black;\">[1]<\/span><\/span><\/span><\/span><\/span><\/span><\/a><\/span><\/span><span style=\"color: black;\"> \u201c<\/span><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">SciArt\u201d exists today as a real vocation. Science popularizers and communicators are now seen adopting different forms of art to aid storytelling: visual arts, including drawing, filmmaking, and sculpting; literary arts, including poetry and prose; and the performing arts, including dance, music, theatre, and even stand-up comedy. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Individuals have adopted art forms to make scientific concepts interesting and more wide-reaching. Take for instance Rohin Francis, who is a cardiologist, writer, stand-up comedian, \u00a0and the creator of the YouTube channel <i>Medlife Crisis<\/i>. Rohan Chakravarty is an artist, cartoonist, illustrator and naturalist known for his award-winning illustrated comic series\u00a0<i>Green Humour<\/i> where he highlights various<i> <\/i>environmental issues that in his words \u201cshould be making front-page news but sadly don\u2019t.\u201d <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Of course, highly relevant in this context are Christopher Nolan\u2019s science fiction movies. His latest, Oppenheimer, is a cautionary tale speaking about the consequences of the well-renowned theoretical physicist\u2019s scientific achievements on his own conscience.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">The \u201c<\/span><\/span><span style=\"color: black;\"><a style=\"color: blue; text-decoration: underline;\" href=\"http:\/\/applewebdata:\/6F1ABEC1-A509-4C06-B4F5-205FD64AC299\/.%20https:\/www.sciencemag.org\/projects\/dance-your-phd\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"><span style=\"text-decoration: none;\"><span style=\"text-underline: none;\">Dance Your PhD<\/span><\/span><\/span><\/span><\/a><\/span><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">\u201d contest has been running since 2008, inviting researchers to describe their PhD through dance; it is sponsored by the American Association for the Advancement of Science (AAAS), <i>Science <\/i>magazine, and Primer.ai. Tim Blais (<\/span><\/span><span style=\"color: black;\"><a style=\"color: blue; text-decoration: underline;\" href=\"http:\/\/www.acapellascience.com\"><span style=\"font-size: 12.0pt;\">www.acapellascience.com<\/span><\/a><\/span><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">) explains scientific topics by performing a capella parodies of popular music. Cartoonist Toby Morris and epidemiologist Siouxsie Wiles developed the \u201dFlatten the Curve\u201d GIF to explain the necessity of social distancing and hygiene practices during the COVID-19 pandemic. It was picked up by governments and health professionals around the world and translated into at least 12 languages. <\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<h2>Scientists need art too<\/h2>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Of course, it is not only the non-scientific community that would benefit from artistic communication, but scientists as well. It has been shown that artistic activities may stimulate the brain in ways that might not be engaged by traditional scientific activities.<\/span><\/span><sup><span style=\"font-size: 10.0pt;\"><span style=\"color: black;\">3<\/span><\/span><\/sup><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"> Studies have shown that the most successful scientists are far more likely to engage artistically with the public than are less successful scientists.<\/span><\/span><sup><span style=\"font-size: 10.0pt;\"><span style=\"color: black;\">4<\/span><\/span><\/sup><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Scientific reports are, these days, being accompanied with graphical and video abstracts to to make research engaging to other experts and improve engagement.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<h2>To truly empower people, scientific art needs to be responsible<\/h2>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">Is art always the best complement to a science communication narrative or a piece of science news? One would think, yes. Because any nice, colourful, and relevant image drawn to attract readers is a great hook for a science story. But this is not as simple. The impact that illustrations accompanying scientific information in the media have on its audiences must also be considered.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">One study termed the plethora of stock illustrations used by news agencies to communicate during the COVID-19 pandemic as \u201can imagedemic on screens.\u201d The study talks of how the use of artistically altered stock pictures of viruses without rigorous meta-data promote the spread of hoaxes and emotions that are biased. The study goes on to argue that colourful 3D illustrations of the SARS-CoV-2 virus may look very attractive but are not scientific or realistic. On the other hand, the black and white microscopy images although not very beautiful are considered by viewers as scientifically accurate and thus perceived as much scarier than the illustrations.<\/span><\/span><sup><span style=\"font-size: 10.0pt;\"><span style=\"color: black;\">5<\/span><\/span><\/sup><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\"> \u201cIn the case of COVID-19, rigorous, real images of SARS-CoV-2 should be used when possible, just as real images should be used as a rule to accompany any type of information,\u201daccording to scientists.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; text-align: justify; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"background: white;\"><span style=\"line-height: normal;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><span style=\"font-size: 12.0pt;\"><span style=\"color: black;\">So, what is the middle ground? Because the use of art in science has such tremendous benefits, artists must strive to create content under scientist supervision whenever possible so that they do not stray from reality. This is necessary to ensure scientific accuracy and precision. Good collaborations between scientists and artists can instil scientific temper and empower individuals to bring about a change that can help the planet and themselves.<\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n<h2>References<\/h2>\n<p style=\"margin-bottom: 7.5pt; margin-left: 18.0pt; margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\">1.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 12 examples of stunning science communication. https:\/\/shorthand.com\/the-craft\/12-examples-of-stunning-science-comms\/.<\/span><\/span><\/span><\/p>\n<p class=\"MsoBibliography\" style=\"margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\">2.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Shrivastava, P., Ivanaj, V. &amp; Ivanaj, S. Sustainable Development and the Arts. <i>Int J Technol. Manag.<\/i> <b>60<\/b>, 23\u201343 (2012).<\/span><\/span><\/span><\/p>\n<p class=\"MsoBibliography\" style=\"margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\">3.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Keehner, M., Mayberry, L. &amp; Fischer, M. H. Different clues from different views: The role of image format in public perceptions of neuroimaging results. <i>Psychon. Bull. Rev.<\/i> <b>18<\/b>, 422\u2013428 (2011).<\/span><\/span><\/span><\/p>\n<p class=\"MsoBibliography\" style=\"margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\">4.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Root-Bernstein, R. <i>et al.<\/i> Arts Foster Scientific Success: Avocations of Nobel, National Academy, Royal Society, and Sigma Xi Members. <i>J. Psychol. Sci. Technol.<\/i> <b>1<\/b>, 51\u201363 (2008).<\/span><\/span><\/span><\/p>\n<p class=\"MsoBibliography\" style=\"margin: 0cm 0cm 8pt;\"><span style=\"font-size: 11pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\">5.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Andreu-S\u00e1nchez, C. &amp; Mart\u00edn-Pascual, M. \u00c1. Scientific illustrations of SARS-CoV-2 in the media: An imagedemic on screens. <i>Humanit. Soc. Sci. Commun.<\/i> <b>9<\/b>, 1\u20136 (2022).<\/span><\/span><\/span><\/p>\n<div>\n<hr align=\"left\" size=\"1\" width=\"33%\" \/>\n<div id=\"ftn1\">\n<p class=\"MsoFootnoteText\" style=\"margin: 0cm;\"><span style=\"font-size: 10pt;\"><span style=\"font-family: 'Calibri Light',sans-serif;\"><a style=\"color: blue; text-decoration: underline;\" title=\"\" href=\"#_ftnref1\"><span class=\"MsoFootnoteReference\" style=\"vertical-align: super;\"><span class=\"MsoFootnoteReference\" style=\"vertical-align: super;\"><span style=\"font-size: 10.0pt;\"><span style=\"line-height: 107%;\"><span style=\"font-family: 'Calibri Light',sans-serif;\">[1]<\/span><\/span><\/span><\/span><\/span><\/a> {Citation}<\/span><\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Art is a way of seeing the world that words can&#8217;t always capture.&#8221;\u00a0&#8211; Jean-Luc Godard Science can often be perceived as an exclusive club,\u00a0intended only for its practitioners with their high levels of education. While there are many outside the scientific community who are interested in understanding science and scientific evidence, there are still plenty [&hellip;]<\/p>\n","protected":false},"author":2826,"featured_media":33313,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[2382,2417,2409],"tags":[2559,105,55],"new_categories":[],"new_tags":[],"series":[],"class_list":["post-4295","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-around-the-web","category-planning-to-write","category-tables-figures","tag-figures-in-research-paper","tag-research-communication","tag-science-communication"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How art and science can converge for impact | Editage Insights<\/title>\n<meta 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