Enclosing two or more terms within double quotation marks makes searches more specific, as discussed in an earlier article, because Google treats the matter thus enclosed as a single character string and retrieves only those pages that have the enclosed terms in the same sequence. In other words, “regeneration through stem cells,” for instance, looks for that specific phrase instead of pooling web pages that have the three keywords, namely regeneration, stem, and cells, in any order. In this post, I will provide some tips to make Google searches more effective.
1. Switch to ‘private’ browsing: To customize your searches, Google takes into account your browsing history, the device being used for the search, data from other Google services, and so on. This affects the search results. To run a search not constrained by these details, search in the ‘private browsing mode’ by using a keyboard shortcut, namely ctrl + shift + p, which works for both Firefox and Internet Explorer; if you are using Chrome, use ctrl + shift + n. You could also use Tools > Start private browsing in Firefox, Safety > InPrivate Browsing in Internet Explorer, or Main menu > New incognito window in Chrome.
2. Repeat a search term more than once: By typing a chosen term more than once (regeneration stem cells stem cells, for example), you can get a different set of results.
3. Change the order of search terms: When terms are not enclosed in double quotes, the order in which the terms are listed influences the results; stem cells regeneration, for instance, will fetch a different set of links than regeneration stem cells.
I hope these tips help you in your web search. Happy searching!
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