Aims and Scope
Marketing Science is a bimonthly peer-reviewed academic journal published by the Institute for Operations Research and the Management Sciences. It covers operations research and mathematical modeling to analyze marketing. According to the Journal Citation Reports, the journal has a 2017 impact factor of 2.794. Less
Key Metrics
Journal Specifications
Indexed in the following public directories
Web of Science
Scopus
SJR
- PublisherINFORMS
- LanguageEnglish
- FrequencyBi-monthly
- LanguageEnglish
- FrequencyBi-monthly
- Publication Start Year1982
- Publisher URL
- Website URL
Topics Covered
Year-wise Publication
- 5Y
- 10Y
FAQs
Since when has Marketing Science been publishing? 
The Marketing Science has been publishing since 1982 till date.
How frequently is the Marketing Science published? 
Marketing Science is published Bi-monthly.
What is the H-index. SNIP score, Citescore and SJR of Marketing Science? 
Marketing Science has a H-index score of 145, Citescore of 6.5, SNIP score of 2.39, & SJR of Q1
Who is the publisher of Marketing Science? 
The publisher of Marketing Science is INFORMS.
Where can I find a journal's aims and scope of Marketing Science? 
For the Marketing Science's Aims and Scope, please refer to the section above on the page.
How can I view the journal metrics of Marketing Science on editage? 
For the Marketing Science metrics, please refer to the section above on the page.
What is the eISSN and pISSN number of Marketing Science? 
The eISSN number is 1526-548X and pISSN number is 0732-2399 for Marketing Science.
What is the focus of this journal? 
The journal covers a wide range of topics inlcuding Marketing, Instrumental variable, Digital video, email marketing, Field experiment, Online advertising, Dynamic demand, Entertainment industry, Natural experiment, Competitive dynamics, Customer care, Multi-armed bandit, Customer acquisition, Marketing science, Display advertising, Word of mouth.
Why is it important to find the right journal for my research? 
Choosing the right journal ensures that your research reaches the most relevant audience, thereby maximizing its scholarly impact and contribution to the field.
Can the choice of journal affect my academic career? 
Absolutely. Publishing in reputable journals can enhance your academic profile, making you more competitive for grants, tenure, and other professional opportunities.
Is it advisable to target high-impact journals only? 
While high-impact journals offer greater visibility, they are often highly competitive. It's essential to balance the journal's impact factor with the likelihood of your work being accepted.