Qualitative Market Research

eISSN: 1758-7646pISSN: 1352-2752

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Key Metrics

CiteScore
3.3
SJR
Q2Marketing
SNIP
0.76

Journal Specifications

Indexed in the following public directories

  • Web of Science Web of Science
  • Scopus Scopus
  • SJR SJR
Overview
  • Publisher
    EMERALD GROUP PUBLISHING LTD
  • Language
    English
  • Frequency
    Quarterly
General Details
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Topics Covered

Place branding
Social media
Well-being
Participant observation
Consumer experience
Corporate identity
Brand management
Qualitative research
Brand image
Market research
Corporate communication
Unintended consequences
Chinese market
Boycott
Conceptual framework

Recently Published Papers

Year-wise Publication

FAQs

Since when has Qualitative Market Research been publishing? Faqs

The Qualitative Market Research has been publishing since 1998 till date.

How frequently is the Qualitative Market Research published? Faqs

Qualitative Market Research is published Quarterly.

Who is the publisher of Qualitative Market Research? Faqs

The publisher of Qualitative Market Research is EMERALD GROUP PUBLISHING LTD.

How can I view the journal metrics of Qualitative Market Research on editage? Faqs

For the Qualitative Market Research metrics, please refer to the section above on the page.

What is the eISSN and pISSN number of Qualitative Market Research? Faqs

The eISSN number is 1758-7646 and pISSN number is 1352-2752 for Qualitative Market Research.

What is the focus of this journal? Faqs

The journal covers a wide range of topics inlcuding Place branding, Social media, Well-being, Participant observation, Consumer experience, Corporate identity, Brand management, Qualitative research, Brand image, Market research, Corporate communication, Unintended consequences, Chinese market, Boycott, Conceptual framework.

Why is it important to find the right journal for my research? Faqs

Choosing the right journal ensures that your research reaches the most relevant audience, thereby maximizing its scholarly impact and contribution to the field.

Can the choice of journal affect my academic career? Faqs

Absolutely. Publishing in reputable journals can enhance your academic profile, making you more competitive for grants, tenure, and other professional opportunities.

Is it advisable to target high-impact journals only? Faqs

While high-impact journals offer greater visibility, they are often highly competitive. It's essential to balance the journal's impact factor with the likelihood of your work being accepted.